SCORE AI on LinkedIn – What To Do & What To Avoid

Description

Did you know… LinkedIn has over 1.3+ billion users worldwide, with three new members joining every second. It’s not just a social platform—it’s a powerful database for networking, visibility, and opportunity creation. Are you using AI on LinkedIn to strengthen your brand… or unintentionally weakening it? In this interactive session, you’ll learn how to strategically use AI to define your value proposition, build a compelling personal brand, and optimize your LinkedIn profile, without losing authenticity or credibility. WHAT YOU'LL LEARN Where (and how) to incorporate keywords across your profile for maximum discoverability How to clearly brand yourself so you are memorable and not generic How to evaluate and strengthen your headline with a compelling USP The right (and wrong) ways to use AI on LinkedIn Free tools and resources Our Presenter, Lynne Williams Lynne Williams, Ed.D. Candidate, is the Executive Director of the Great Careers Network, which provides online career development and networking for career transition (job seekers) and career management (employed and self-employed). Lynne writes resumes, LinkedIn profiles, and LinkedIn company pages, and focuses on keywords. She is currently working on her doctoral dissertation on the topic of LinkedIn. Connect on LinkedIn at www.linkedin.com/in/lynnewilliams(opens in new tab) and visit https://linktr.ee/lynnewilliams(opens in new tab) to learn more. Lynne has been on the SCORE Speakers’ Bureau since 2013.